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Rethinking recruitment: Talent acquisition at Deutsche Windtechnik

Attracting tomorrow's minds with Edgar Kary and clever approaches

Since May 2024, Deutsche Windtechnik has established a new department: the Talent Acquisition Team. Its mission is clear: to strategically attract skilled professionals and retain them for the long term. Heading the team is Edgar Kary, whose diverse career path — from professional soccer player to entrepreneur and now to the wind energy sector — brings fresh perspectives to the role. Edgar and his team are enhancing Deutsche Windtechnik's profile as an attractive employer.


Hello Edgar, given your fascinating career, let's start on an athletic note. What initially inspired you to pursue professional soccer, and what experiences shaped you most during that time?

Interestingly, a career in professional soccer was never part of the plan — it happened step by step. At nine years old, Werder Bremen (a first-division soccer club in the German Bundesliga) unexpectedly scouted me and invited me to join their junior team when I was ten. While I was never an exceptional standout, I was competent enough to progress. A turning point occurred when I was fifteen. I was invited to join the national team during a scouting tournament, propelling my career forward. Over time, though, limitations became evident. As a goalkeeper, I lacked some height and became a new parent when I was twenty. These factors led me to reassess my future. Instead of pursuing an uncertain path in professional soccer, I decided to take up vocational training.

Transitioning from soccer to professional life was challenging. I went from being a "celebrated player" to a young professional, starting from scratch. In hindsight, this period was crucial — it taught me to value the process, practice patience, and manage my ego. Soccer also taught me to view criticism objectively without questioning my self-worth.

From being a professional soccer player to running your own business, how did your journey evolve from sports to entrepreneurship and finally into the wind energy sector?

After my soccer career, I pursued training to become an IT systems manager. A headhunter soon recruited me into a large organisation. By my mid-twenties, I led significant projects but had to work hard to overcome my lack of experience. It was a tough learning curve but ultimately rewarding.

In 2019, I ventured into self-employment — a challenging start, with nine months of no income. By chance, I found my way into recruitment, where things took off quickly. I built an agency with up to ten employees, working with major clients like BMW, Hugo Boss and many smaller firms.

As time passed, I realised I needed more than just being the only decision-maker. I wanted to be part of a team again. Through LinkedIn, I discovered the opportunity at Deutsche Windtechnik. After speaking with my now colleague Jorina, I knew it was the perfect fit. Although I'm new to the wind energy sector, I feel at home here.

Talent Acquisition — what exactly does your team do, and what opportunities do you see in the wind energy sector?

Our team — comprising Jorina, Lisa, and me — is focused on adapting to the changing dynamics of the job market. In the past, job adverts were enough to attract talent. Still, today's labour market is candidate-driven, with more job openings than qualified applicants. So, we take a proactive approach: We engage with potential candidates before they even start looking for new positions and raise Deutsche Windtechnik's visibility as an employer. Our aim is clear: when people consider changing jobs, they should think, "Deutsche Windtechnik— that's where I want to be."

The renewable energy sector is booming, offering immense opportunities. Yet, as employers, we can sometimes seem abstract—not everyone immediately sees the potential we offer. We prioritise early engagement through schools, universities, or partnerships. Collaborating with the Deutsche Windtechnik Campus, we make careers in wind energy more visible, inspiring and informing potential talent. This approach helps us attract skilled individuals while raising awareness of this forward-thinking industry.

What personally motivates you in your daily work?

I've been with the team for over six months now, and there hasn't been a single day I wasn't excited to go to work. Why? It's simple — the people I work with. Every individual in the team is outstanding. Communication is collaborative and respectful, and teamwork is genuinely inspiring. No one holds anyone back or obstructs progress. Even when opinions differ, I see it as a strength. Productive discussions are enjoyable and lead to better results. Our team operates with a kind of "idea democracy": the merit of an idea is all that matters — regardless of who suggests it. If it's good, it gets implemented.

This collaborative spirit drives me daily — the opportunity to build something remarkable alongside the right people. With a strong, united team across departments, we're all working towards a common goal.

From professional soccer to self-employment to the wind industry: Edgar Kary is the new Head of Talent Acquisition.

Your contact person - we look forward to hearing from you!
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